Brynwood Partners VII L.P. Acquires the Juicy Juice Brand from Nestlé USA, Inc.
GREENWICH, CT — July 2, 2014 — Brynwood Partners VII L.P. announced today that its newly formed portfolio company, Harvest Hill Beverage Company, has acquired the Juicy Juice business from Nestlé USA. Terms and conditions of the transaction will not be disclosed.
Juicy Juice, an iconic 37-year-old brand, enjoys national distribution through leading retailers in the food, mass and club sectors as well as in the foodservice channel. Juicy Juice is widely recognized as one of the pioneer brands in the 100 percent juice category.